I’m Krista and I have a relentless passion for hockey.
I was introduced while I was in college at UMass Lowell and started watching my alma mater’s Division I college team. I was pursuing a degree in English at the time, hoping to become a journalist. If you had cut me open, I would have bled ink. I was convinced I was going to pursue news writing for the rest of my life.
I was hired for my first full-time job as a newspaper reporter at the Milford Daily News in March of my senior year of college. I was in six classes, editor of my college newspaper and still working 40 hours a week. It was a lot, but I made it work because I loved the hustle and bustle of the newsroom. I went on to work for a company called Patch, which was revolutionizing local news by taking it online and driving profits through advertising. While I worked there for two years, I edited one of the most successful sites in the Merrimack Valley.
Over the years working for the news, my passion for hockey grew larger and larger. I started playing hockey soon after I graduated college and found an amazing community. I decided that I wanted to take my career to my true love: the game. I wanted to find a way to blend my talents in communications to work in the hockey world. I enrolled in graduate school at Southern New Hampshire University and earned my Master’s of Sports Management in October 2013.
I landed a job at The Hockey Academy in 2012. I wore a lot of different professional hats – which is typical in this line of work. I oversaw the company’s 8-10 adult leagues, the youth tournaments, and handled all public relations. I created and managed all web content, including articles, video and social media, for the company’s two junior hockey teams, The New England Stars and the Maine Wild. It was my favorite aspect of the job.
In May 2015 I got an incredible opportunity to be General Manager of the Boston Blades of the Canadian Women’s Hockey League. With my passion for women’s hockey, it was pretty much a dream job. The work I was doing was incredibly meaningful and also very fun. I’ve learned more than I ever thought I would, and I’m incredibly grateful for it all.
In August 2017, I decided to move on from the CWHL and accepted a position as director of women’s hockey operations at Colgate University. Working for a Division I NCAA Women’s hockey team has been a dream and an amazing learning experience.